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第61章 来对地方了(第2页)

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柳叶说,“知道,就是一件嘛。”

“未必哦。任何商品在单独提及的时候都可以称之为单品。比如:单件销售的衣服是一个单品,而一整套销售的运动服也是一个单品。”

“明白了。”

“形象商品知道吧。”

柳叶摇头。她想知道,她的理解和行家说的是否一样。

“形象商品它是表现某个季节理念的主题,突出体现时尚的流行趋势,所以常被作为展示对象。在设计、材料和色彩的组合上搭配新颖,具有很强的对生活方式的提示性和倡导性。”

“懂了。”

原来是这个意思,柳叶明白了。

这老板像大学里的教授,身上有一种睿智的光芒,柳叶暗叹自己运气太好了,遇到一个愿意主动给一个初次来他店里进货的客户讲这些知识点,自己是片幸运的四叶草。

“畅销商品和长销商品你懂吗?”

柳叶以为他讲完了,不想老板又问了,她还真不懂这个,立刻一副洗耳恭听的神情。

“你请说,我真不懂呢。”

老板从烟盒里抽出一根烟,刚想点火却又放下了打火机,两根手指夹着,娓娓道来:“畅销商品是指上一季卖的好的商品,并融入一点流行趋势的特征,常被作为大力促销的对象产品。它一般对穿着的场合清晰明了、易于理解,本身有着较大的市场需求。畅销商品预期销售较好,毛利中等,风险中等。而长销商品就好理解了。这类商品在各季能稳定销售,受流行趋势影响较小,通常是经典的款式和品类,以单品形式出现。它具有品类丰富、易与消费者原有服装组合搭配的优点,懂了吗?”

柳叶见他不点燃烟的动作,猜想他应该是考虑了她是女的,连忙点头,从凳子上起身,双手抱拳道:“万分感谢。听老板这一番讲解,我太受用了。我也有打算进驻商场卖品牌服装。你今天说的这些,我都用得着。”

老板和善的笑笑,“我一看你就不是池中之物,以后会大有作为。”

柳叶微笑道:“老板会看相?”

老板“呵呵”

两声,“会一点。我做这行十几年,看过无数做生意的人,你不一样。”

他的言行举止给柳叶的感觉不是故意为之的。捡好听话说,以此来圈住她以后常来他这里拿货。这人说话语调轻缓,面相和善,定是个广结善缘的人。

柳叶谢过他,“多谢老板吉言。我以后常来你这里进货。”

老板摆了摆手:“这么想不对。我今天说这些不是图你今后常来我这拿货。人嘛,讲缘分,我不是逮人就说这些。若以后你真成就一番,告诉我一声就行。”

柳叶有点喜不自禁了,被人说到了美好的未来,得留下电话,“好呀,麻烦老板给个名片。”

老板从柜子上拿出名片盒,取了一张递给她,“我姓钟,福建南平的。”

“我叫柳叶,是琉城的。今后要向钟老板多请教了。”

柳叶双手接过名片,报了自己的名号,“我把我的电话先拨过来。你存一下。今天实在有缘啊。”

钟老板又是“呵呵”

笑,“我也是第一次和初次来我这进货的老板说这么多话。”

“这说明我们有缘分。”

柳叶离开了他的店,继续寻找自己中意的服装,自然就将钟老板刚才说的几点都考虑进去了。

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