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36耐心等待(第1页)

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菜上齐了,邹某说了句我再好好考虑一下便舞动筷子专心致志地吃起来,曹原和许克也闷头专攻两盘小炒,虽说价格不菲但两人却感觉味如嚼蜡。

等到邹某心满意足地从左手摘下一次性手套,这顿鲍翅便餐算是告一段落,他从挂在椅背上的挎包里掏出一个大黑皮本子,摊在膝头,说:"人和事,都没有特别的亮点,这样宣传起来就很难,媒体没有积极性,只能靠人情,其实这样成本很高的。"许克和曹原的心同时揪起来,都担心这顿肉包子打了狗。邹某在本子上比划:"如果素材有一点质量,再由我出面,一些大的媒体都会很配合,但以你们现在的情况我只能尽量去向一些媒体做做工作,看能不能上几篇软文或者起码发几条消息。"见两人立刻都面露喜色,邹某开始算帐:"媒体那点事你们多少有所了解,都是有偿新闻,具体要看哪家媒体哪位写手,记者、编辑都要给到,就连网络媒体也一样,栏目编辑、频道主编都是明码标价,一条消息要一千块都算是客气的,我来出面当然好办一点,但是面子不能无限制地用,关系要不断地维护才能保值增值,我可以看在咱们的面子上帮你们的忙,但我不能要求媒体那些关系也看在我的面子上白白帮我的忙,这样利用人家以后就很难做事了,这你们理解吧?我当然用不着给他们钱,都是朋友,但总要和他们聚聚,虽然我和他们合作很多,不用专门为你们这点事约他们出来,但这总归是一份人情,所以费用总归会有一些。"曹原的心又提到半空,和许克像等候宣判一样又想听到又怕听到最后的数字。邹某眼望头顶的吊灯,嘴唇无声地一张一合,手指也在掐算,好一阵之后才说:"五家平面媒体,主要是财经类和互联网行业报纸;十家网络媒体,包括三大门户和几家it行业门户。总体费用大致在一万二到一万五之间吧,费用明细就不方便给你们列出来了,你们应该会理解。"

曹原和许克面面相觑,曹原本以为这顿昂贵的鲍翅宴就足以达到目的,许克也只是多预算了一场请邹某和若干媒体人士的饭局而已,他清了下嗓子,问道:"邹老师,您看我们的第一轮造势是不是先不搞这么大的规模,循序渐进,第一波只是个序曲,让一定范围内的人注意到我们就可以了,我担心子弹一下子全打光了"

"这样的规模还算大?这简直都谈不上什么规模!"邹某很不以为然地打断,"你们知道不知道做市场有个很基本的常识,就像浇花一样,一定要一次浇透,星星点点地毛毛雨那才是打水漂,还不如不做。你们最好再商量一下,这个时候究竟要不要造势,我看不妨先缓一缓。"

曹原忙说:"邹老师,我们肯定是要做的,只是您看能不能把网络媒体稍微减少几家,不用十家都专门花精力联络,反正一家网站发出来其他家一般也都会转载,这样效率是不是可以高些?"

"你们还是不懂行啊,专门找主编发出来的效果和兼职编辑自发的转载那效果能一样吗?"邹某摇摇头,又叹口气,"我知道你们也难,创业艰辛啊,我当初刚来北京的时候比你们还难。唉,看在都是创业者的情分上,这样吧,所有的软文都由我亲自来写,就不用再找写手或者给记者润笔费了,他们只管发就是,我一分钱不要你们的,义务执笔,怎么样?这样能省下一部分费用,我算算,八千就应该够了。"

曹原还在盘算,许克已经感激涕零地说:"邹老师,那真是太谢谢您了,您来执笔不仅是替我们节省,关键是您的文笔和见地肯定比那帮人要强一百倍啊。邹老师要不要再吃点东西?您光顾着帮我们出谋划策了,都没怎么吃好。"

邹某打个饱嗝,一边剔牙一边扫视桌面,含混不清地说:"要不再叫几样点心吧。"

这顿饭吃掉曹原一千块钱,简直像是从他身上割走了一块肉,加之随后就付给邹某八千块,曹原天天被这九千块的巨额投入吊得心慌意乱,总提醒施颖留意消息,施颖总反问他什么消息,他便不厌其烦地说是各大报纸上关于咱们九帮网的消息,施颖每天早晚两趟光顾书报亭,消息没等来可买报纸的花销倒是日见增长,许克说大可不必,消息见报邹某自然会通知,最后也会做出整套剪报把各处发的消息汇总交给咱们,这对于公关公司来说是惯例,既然是惯例曹原只好耐心等待。

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